Mark your calendars to spend “Third Thursdays with the MAB” each month
and keep an eye out for special bonus webinars to be posted.
Webinars are free to MAB members and all are archived for later viewing.
Questions? Contact Jayne Hodak at 1-800-YOUR-MAB.

March 30, 2021 | 3:00 – 4:00 p.m.
“Strike While the Iron’s Hot…Go get the order NOW!” with Derron Steenbergen, Swagger Institute

Urgent! Billions of dollars are flowing into Michigan. The pockets of many Michigan taxpayers will be full and the pent-up desire to shop for goods and services is being unleashed. You advertising clients may not have put this together. Be sure that they and you benefit from all this.

Opportunity is knocking and you must answer! You have a chance to instantly increase your sales if you will immediately begin to tell “the stimulus” story. Our clients are not aware of how much money is now available and you can be the one to help them get their share. This webinar will educate you on the story to tell and teach you how to deliver the message. For all broadcast sellers and managers.

Learn how to speak to you clients and future clients about the impact of the stimulus can have on their business. The average qualifying family of four will receive approximately $5,400.
Register HERE.

April 15, 2021 | 2:00 – 3:00 p.m.
“How to Take Advantage of Email Marketing Without Overextending Your Staff” with Seth Resler, Jacob Media Strategies

Email can be a powerful marketing tool for broadcasters, but many don’t have the manpower to take full advantage of it. In this webinar, Seth Resler will show you t how to automate your email campaigns to save your staff time.

You’ll learn:

  • How to create an automated campaign to email out new website content
  • How to create an automated campaign to recycle older email content
  • How to increase registrations of your email database

Register HERE.

Thank You ‘Third Thursday’ Webinar Partners … 

May 20, 2021 | 12:00 – 1:00 p.m.
“Covering Law Enforcement: Being Fair and Holding Accountability” with Kevin Benz, Principal, KevinBenz.News

Law Enforcement dominates the day-to-day work of journalists and we must remember there is no more powerful government agency in the daily life of our audience. It is journalism’s highest obligation to hold law enforcement accountable for the enormous power society gives them. We must be fair. We must be courageous. We must be independent.

Register HERE.